CI-301b · Module 1
OSINT Source Categories for CI
4 min read
Competitive OSINT draws from seven source categories, each with distinct characteristics. Government filings: SEC filings, patent applications, trademark registrations, regulatory submissions. High authority, slow update, legally accurate. Corporate publications: press releases, earnings calls, blog posts, career pages. Self-serving but revealing. Financial data: quarterly reports, analyst estimates, funding announcements. Quantitative backbone of competitive analysis. Digital footprint: website changes, pricing pages, product documentation, technology stack. Observable behavior, not stated intent. Social signals: LinkedIn activity, executive posts, Glassdoor reviews, conference presentations. Unfiltered perspective. Industry analysis: analyst reports, market research, trade publications. Professional interpretation with known biases. Community intelligence: Reddit, Hacker News, Stack Overflow, industry forums. Raw market sentiment.
- Map Coverage Per Category For each competitor in your tracking set, identify which of the seven categories you have active sources for. Gaps in coverage are gaps in intelligence. A competitor with no digital footprint monitoring is a competitor whose product changes you will discover late.
- Prioritize by Signal Value Government filings and financial data are high-signal, low-noise. Social signals and community intelligence are high-noise, occasionally high-signal. Build the high-signal categories first. Add noise-rich categories only when you have the filtering infrastructure to extract signal from them.
- Design for Independence Sources within different categories provide independent corroboration. Sources within the same category often cite each other. A competitive finding confirmed by a government filing and a digital footprint change is more reliable than one confirmed by three analyst reports that cite the same data.