Coverage Gap Analysis

A coverage gap analysis maps your source network against your intelligence requirements to identify where you have blind spots. The analysis is a matrix: competitors on one axis, intelligence requirements on the other. Each cell indicates whether you have active, passive, or no coverage. Active coverage means you have a dedicated source producing data on that competitor for that requirement. Passive coverage means the data might appear in your collection but you are not specifically monitoring for it. No coverage means you would not detect a change in that dimension for that competitor.

## Source Coverage Matrix

               | Pricing | Product | Hiring | Financial | Leadership |
Competitor A   | Active  | Active  | Active | Active    | Passive    |
Competitor B   | Active  | Passive | Active | Active    | None       |
Competitor C   | None    | None    | Passive| Active    | None       |
New Entrant D  | None    | None    | None   | None      | None       |

GAPS REQUIRING ACTION:
- Competitor B Leadership: Add LinkedIn monitoring
- Competitor C Pricing/Product: Add website change detection
- New Entrant D: Full onboarding required — zero coverage

PRIORITY: New Entrant D (no coverage = total blind spot)