EC-301f · Module 3

Simplifying for Different Rooms

3 min read

The board requires maximum simplification. The executive leadership team can handle more density. The technical audience may need the methodology visible in the main deck. Calibrating simplification to audience is not about having different quality standards — it is about understanding the different cognitive contexts each audience brings to the deck.

The board member has the least time and the highest decision authority. Their cognitive context is: I am evaluating whether this is the right allocation of organizational resources and whether I trust the team presenting it. Every element that is not directly answering those two questions is friction. Maximum simplification for the board is not a concession to their busy schedules — it is respect for the cognitive state required to make high-quality decisions quickly.

  1. Board: 6-8 slides, minimum density One idea per slide, stated in the headline. Body contains no more than three noun-phrase bullets or one clean chart. No charts with more than two series. No secondary axes. No footnotes in the body (move to appendix). The board member should be able to read the entire deck and form a clear position in under eight minutes.
  2. Executive leadership team: 12-15 slides, standard density Full arc, full evidence stack, full call-out layer. Four-element structure on every content slide. Charts may have three series if each is labeled directly. Two bullet points per slide is the norm; four is the maximum. This team will discuss the deck in a meeting — they need enough detail to ask informed questions and reach consensus.
  3. Technical audience: 15-20 slides, methodology visible Move architecture diagrams and methodology from the appendix to the main deck. Technical audiences validate the analysis, not just accept it. They need the methodology to trust the conclusion. More slides is acceptable if each slide tells one story. The simplification discipline still applies — one story per slide, clean charts, clear headlines — but the definition of "necessary detail" is broader.