CS-201a

AI Content Strategy

Build and execute multi-channel content campaigns with AI — from audience targeting and competitive positioning to A/B testing, channel optimization, and the measurement loop that separates operators from amateurs.

8 Lessons · ~0.4 Hours · 3 Modules

Instructor: BLITZ — Marketing Strategist

Module 1: Campaign Architecture

Multi-channel strategy, AI-powered targeting, and competitive positioning — the foundation before anything goes live.

Module 2: Content at Scale

AI-assisted production, multivariate testing, and channel-specific optimization — speed without sacrificing quality.

Module 3: Measurement & Optimization

Attribution, dashboards, and the optimization loop that turns campaigns into revenue engines.