CM-301d · Module 1
The High-Value Pilot
3 min read
The pilot that produces conviction must be visible, relevant, and obviously successful when it works. Not a back-office workflow that nobody sees. Not a workflow so broken that AI making it slightly less broken counts as success. Not a workflow so peripheral to the business that success or failure has no organizational stakes. The pilot that changes minds is the one where people say "that used to take me three hours" — in earshot of colleagues who have the same three-hour problem. The pilot that produces organizational conviction is visible enough to be witnessed, valuable enough to matter, and successful enough to be unambiguous.
- Visibility Test Will the pilot outcomes be directly observable by stakeholders outside the pilot group? A pilot in a call center where the AI-assisted calls are audited and reviewed by supervisors is visible. A pilot in a back-office process that only the pilot participants can see is not. Visibility multiplies the conviction effect — every stakeholder who witnesses the pilot outcome is a potential advocate.
- Relevance Test Will the pilot workflow resonate with the decision-makers who need to be convinced? A pilot that automates a process that executives do not understand or care about will not produce executive conviction. The pilot workflow should be one that the sponsor, the middle managers, and the individual contributors all recognize as meaningful and representative.
- Success Legibility Test Will success be obvious when it occurs? "The AI reduced processing time by 23%" is legible success. "The AI improved output quality as measured by a scoring rubric we developed for the pilot" is not — it sounds like you invented the measure to make the pilot look good. The success criterion must be compelling to a skeptic, not just to a believer.